Sign up to get Viant news and announcements delivered straight to your inbox. Consent Decree, 5/10/21 - Consent DecreeLatino Communications, LLC Consent Decree, 5/7/21 - Consent DecreeLincoln County Broadcasters, Inc. Consent Decree, D.R. Consent Decree, 2/17/21 - Consent DecreeZimmer Radio of Mid-Missouri, Inc. Consent Decree Consent Decree, 11/4/21 - Consent DecreeAlabama Media, LLC Consent Decree, 11/3/21 - Consent DecreeMBM Texas Valley, LLC Consent Decree, 11/3/21 - Consent DecreeLahontan Valley Broadcasting Company, LLC Consent Decree, 11/2/21 - Consent DecreePampa Broadcasters, Inc. All Rights Reserved. When it comes to using this tool, marketers just need to use more caution and more strategic planning. Consent Decree Consent Decree, Krystal Broadcasting, Incorporated Consent Decree, Rocky Mountain Radio Group, LLC Consent Decree, Crawford County Broadcasting Corp. Certainly, leveraging voter lists can provide direct access to registered voters. 8/26/20- Consent DecreeSM-WSFR, LLC Enters into Consent Decree Consent Decree Thus, some forward-looking partners have already pivoted toward better leveraging first-party data and device graphs to reach voters in a hyper-targeted manner across all devices, including connected TV (CTV). 7/20/21 - Consent DecreeFlood Broadcasting, Inc. Viants Data Platform and people-based technology allows pharma marketers to enrich first-party data to unlock actionable insights about target audiences, build custom segments and connect with healthcare professionals & patients. That doesnt mean that digital political advertising cant be as powerful and precise as its been in the past. 8/25/20- Consent DecreeConsent Decree with Commonwealth Radio, L.L.C The move follows a similar ban during the 2020 . Planning Cold Visits: How to Make an Impression on Local Advertisers, Local Businesses Need a Strategic Advertising Partner: How to Convey Your Value, Beyond Impressions: Trends in Technology and Services for Broadcasters, Marketron 2020 Digital Benchmark Report E-Booklet, Explained: Reach and Frequency for Radio vs. Digital. 8/4/21 - NPRMFCC Proposes Updating Political Programming & Record-Keeping Rules However, there are a number of third-party data providers in the industry with a wealth of information around voter habits, insights, and interests, all to help better understand who these individuals are and alternate ways of reaching them. 0000010685 00000 n 8/27/20- Consent DecreeConsent Decree with Quality Properties, LLC Consent Decree, 11/9/21 - Consent DecreePatrick Broadcasting LP Consent Decree, 11/8/21 - Consent DecreeEstrella Radio License of Dallas LLC Consent Decree, 11/8/21 - Consent DecreeEstrella Radio License of Houston LLC Consent Decree, 11/5/21 - Consent DecreeAlpine Radio, LLCConsent Decree, 11/4/21 - Consent DecreeSummit American, Inc. 9/3/20- Consent DecreeApple City Broadcasting, Inc. Enters into Consent Decree Communications, Inc. enters into Consent Decree, 8/26/20- Consent DecreeEncore Communications, Inc. Enters into Consent Decree, 8/26/20- Consent DecreeSM-WSFR, LLC Enters into Consent Decree, 8/26/20- Consent DecreeSM-WVEZ, LLC Enters into Consent Decree, 8/26/20- Consent DecreeSM-WRKA, LLC Enters into Consent Decree, 8/26/20- Consent DecreeSM-WQNU, LLC Enters into Consent Decree, 8/25/20- Consent DecreeConsent Decree with Commonwealth Radio, L.L.C, 8/24/20- Consent DecreeTeche Broadcasting Corporation Enters into Consent Decree, 8/24/20- Consent DecreeWest Central Broadcasting Co., Inc. Enters into Consent Decree, 8/24/20- Consent DecreeRadio Greeneville, Inc. Enters into Consent Decree, 8/24/20- Consent DecreeDreamcatcher Communications, Inc. Enters into Consent Decree, 8/24/20- Consent DecreeEmmis Radio License, LLC enters into Consent Decree, 8/24/20- Consent DecreeConsent Decree with Commonwealth Broadcasting, L.L.C, 8/24/20- Consent DecreeConsent Decree with Carter Broadcasting, Inc, 8/24/20- Consent DecreePrinceton Broadcasting Co., Inc. Enters into Consent Decree, 8/24/20- Consent DecreeMidwest Communications, Inc. Enters into Consent Decree, 8/24/20- Consent DecreeConsent Decree with Fleur de Lis Broadcasting, Inc, 8/24/20- Consent DecreeMitchell Community Broadcast Company, Inc. enters into Consent Decree, 8/24/20- Consent DecreeConsent Decree with Lafayette Broadcasting Co., Inc, 8/24/20- Consent DecreeAd-Venture Media, Inc. enters into Consent Decree, 8/21/20- Consent DecreeRose Ann Marx Enters into Consent Decree, 8/21/20- Consent DecreeStannard Broadcasting Co., Inc. Enters into Consent Decree, 8/21/20- Consent DecreeDr. 8/7/20- Consent DecreeChristian Family Media Ministries, Inc. Enters into Consent Decree Consent Decree, 6/2/22- Public NoticeEffective Date of Political File Rules Set, 5/3/22- Consent DecreeLearn Broadcasting Corporation Consent Decree, 5/3/22- Consent DecreeChinook Concert Broadcasters Consent Decree, 5/2/22- Consent DecreeBlue Sky Broadcasting, Inc. 8/9/22- Consent DecreeLRS Radio, LLC Consent Decree 2022 is a midterm election year. As of this writing, Virginias federal, state, and local general elections are scheduled for November 8, 2022. By laying down rules and obligations for providers of political advertising and related services to be more transparent in their use of targeting techniques, this . 4/14/22- Consent DecreeCoyote Communications, Inc. $600 million expected to be spent in Florida on political ads for 2022 That is an astonishing sum that . Consent Decree, 4/13/22- Consent DecreeMutual Broadcasting System, LLC Consent Decree, 4/13/22- Consent DecreeMulticultural Radio Broadcasting Licensee, LLC Consent Decree, 4/11/22- Consent DecreeKWRL, LLC Consent Decree, 4/11/22- Consent DecreeTaxi License Corporation Consent Decree. Consent Decree. 2019 2069 0 obj <> endobj 10/21/20- Consent DecreeForum Communications, Inc. Enters into Consent Decree However, that doesnt mean this highly valuable tactic is dead. Consent Decree Consent Decree, 5/11/21 - Consent DecreeRose Communications, Inc. Consent Decree What The 'Lowest Unit Rate Window' Means For Political Ads. 6/2/22- Public NoticeEffective Date of Political File Rules Set The good news? Thus, vendors are typically decided upon months in advance based on insights and learnings from previous election campaigns and by determining unique opportunities they might offer. 8/24/20- Consent DecreeConsent Decree with Commonwealth Broadcasting, L.L.C 3/15/19- Public NoticeUpcoming Radio Station License Renewals Political advertising is defined as advertising displays, newspaper ads, billboards, signs, brochures, articles, tabloids, flyers, letters, radio or TV presentations, or other means of mass communication, used for the purpose of appealing, directly or indirectly, for votes or for financial or other support or opposition in an election campaign. 10/29/21 - Consent DecreeMajestic Broadcasting, LLC Consent Decree document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Opt Out Election season dramatically increases demand on advertising inventory, which means other advertisers get bumped, generally based on a last-in, first-out basis. Consent Decree, 2/12/21 - Consent DecreeTrending Media, Inc. Consent Decree, 6/17/22- Consent DecreeOm Sai Broadcasting, LLC Consent Decree, 6/16/22- Consent DecreePuffer Broadcasting, Inc. At the same time, this shift has sparked much needed innovation in areas such as contextual targeting and the use of audience modeling. Consent Decree, 11/10/21 - Consent DecreeFoster Communications Company, Inc. Political Advertising Lowest Unit Charge Window New Viant Privacy Policy 8/31/20- Consent DecreeMedia Bureau Cancels Consent Decrees for Seven Licensees References: BIA Advisory Services, Axios, TV Technology, Westwood One, Statista, Gallup Knight Foundation. Consent Decree, 4/27/22- Consent DecreeGow Media, LLC Consent Decree, 4/26/22- Consent DecreeResonate Hawaii LLC Consent Decree, 4/26/22- Consent Decree45 North Media Inc. 10/22/20- Consent DecreeImpact Radio, LLC Enters into Consent Decree Consent Decree, Mutual Broadcasting System, LLC Consent Decree, Multicultural Radio Broadcasting Licensee, LLC Consent Decree. As every campaign is different, you need to be able to manage as many factors as possible to achieve your campaign goals. 8/9/22- Consent DecreeCommunity Broadcasters, LLC Consent Decree 2022 Political Ad Planning is Underway You probably feel that you've barely recovered, on all levels, from the political campaign spending and bipartisanship of last year. Lowest Unit Charge Windows Open in About 30 States and Territories But opting out of some of these cookies may affect your browsing experience. 5/11/21 - Consent DecreeWolftrax Broadcasting, LLC Consent Decree 7/27/21 - Consent DecreeFlood Communications of Beatrice, LLC Consent Decree 1/25/22- R&OFCC Adopts Updated Political Programming and Record-Keeping Rules 4/6/22- Consent DecreeHightower Radio, Inc. Maura Healey Massachusetts (D) Governor 2022 OFFICIAL political pin button TEAM. 5/2/22- Consent DecreeTaylor Communications, Inc. 7/30/20- Consent DecreeW & V Broadcasting Enters into Consent Decree 3/31/22- Consent DecreeMissoula Broadcasting Company, LLC Consent Decree 5/7/21 - Consent DecreeAnderson Radio Broadcasting, Inc. We primarily see voter lists in the form of physical addresses, but they can also be email addresses as well. Consent Decree, 3/8/22- Consent DecreeOne Putt Consent Decree, 2/10/22- PNEffective Date Set for Political Programming Rules, 1/25/22- R&OFCC Adopts Updated Political Programming and Record-Keeping Rules, 1/5/22- Consent DecreeNew Century Broadcasting, LLC Consent Decree, 12/22/21 - Consent DecreeKBUK Radio, Inc. 7/19/21 - Consent DecreeGreeley Broadcasting Corporation Consent Decree 0000083960 00000 n Aug 17, 2022, 10:46 AM. With this policy update, ads for products, services, and news no longer will be exempt from Google Election . $9.99 + $3.75 shipping. As . This suggests that most ads . hb```f6n>130py4 Y@#*;1Rtg9sEfHsT^|}CgcA/L3~3T E 2-F lH `F`h\``Pg( hbbd``b`z Consent Decree, 10/6/22- Consent DecreeLloyd Lane, Incorporated Consent Decree, 10/3/22- Consent Decree3G Broadcasting, Inc. 8/24/20- Consent DecreeMitchell Community Broadcast Company, Inc. enters into Consent Decree Consent Decree communication must contain a clear and unmistakable identification of the entity responsible for directly paying for the advertisement or electioneering communication. Consent Decree, Tri-Rivers Broadcasting Company Consent Decree, O-Town Communications, Inc. One of the things that stands. 7/15/22- Consent DecreeMediaCo WQHT License LLC Consent Decree Over the course of the 2022 cycle, Senate Leadership Fund spent more than any other super PAC or outside group with about $230 million in spending as of Nov. 3. 5/6/21 - Consent DecreeBee Broadcasting, Inc Consent Decree 4/6/22- Consent DecreeKCMB, LLC Consent Decree As a result, broadcast stations and cable companies in Texas are already dealing with legally qualified candidates, and the FCC political. Political ad spending is set to smash records in the 2022 midterms - CNN 12/3/21 - Consent DecreeBravo Mic Communications, LLC Consent Decree 7/15/21 - Consent DecreeChadrad Communications, Inc. Bureau Denies Political Programming Complaint of Jim Condit, Jr. Eagle Communications, Inc. 11/30/20- Consent DecreeWGEM License, LLC Enters into Consent Decree Consent Decree Consent Decree, 7/26/21 - Consent DecreeBrandy Communications Consent Decree, 7/21/21 - Consent DecreeBrewer Media Group, LLC Consent Decree, 7/21/21 - Consent DecreeDakota Communications, Ltd. 2/3/17- News ReleaseChmn. Consent Decree The 6 Most Important Political Advertising Trends for 2020 and - SpotX 11/17/20- Consent DecreeSouthern Illinois Radio Group, Inc. Enters into Consent Decree Emotionally manipulative political ads fail at swaying new voters, but Consent Decree, 5/2/22- Consent DecreeTaylor Communications, Inc. Consent Decree, 11/15/21 - Consent DecreeBrazos Communications West, LLC Consent Decree, 11/12/21 - Consent DecreeBroady Media Group, LLC Consent Decree, 11/12/21 - Consent DecreeBig Horn Media, Inc. Consent Decree 8/28/20- Consent DecreeConsent Decree with Townsquare Media Tuscaloosa License, LLC In fact, ad tech companies still offer voter list onboarding. 9/13/22- Consent DecreeSt. 7/30/20- Consent DecreeNorth Shore Broadcasting Co., Inc. enters into Consent Decree 7/18/22- Consent DecreeConnoisseur Media License Consent Decree 8/27/20- Consent DecreeConsent Decree with Rainbow City Media, LLC 3/2/20 - NPRMFCC Reviewing Recordkeeping Rules on Cable Operators Political advertising includes communications that appear in pamphlets, circulars, fliers, billboards or other signs, bumper stickers, or similar forms of written communication. 12/4/20- Consent DecreeMRR License, LLC Enters into Consent Decree Political Advertising - ethics.state.tx.us The Council today agreed its mandate (general approach) for negotiations with the European Parliament on the proposal for a regulation on the transparency and targeting of political advertising. 2/11/21 - Consent DecreeBott Communications, Inc. X)(vmE4]H%!m|J#kz%>:egMY.e 8/27/20- Consent DecreeConsent Decree with The Jeff Beck Broadcasting Group, LLC At 12:00 AM PT on Wednesday, November 9, 2022: We . Consent Decree, 3/30/22- Consent DecreeD.R. February 29, 2020 - All Stations in South Carolina: Democratic primary election takes place. 9/28/21 - Consent DecreeCD Broadcasting Inc. Certainly linear TV will play a role for candidates in 2022, but there are so many. 12/9/21 - Consent DecreeEntravision Holdings, LLC Consent Decree 8/27/20- Consent DecreeConsent Decree with La Taurus Productions, Inc Consent Decree, Bonneville International Corporation Consent Decree, James River Broadcasting Company Consent Decree, Winton Road Broadcasting Co., LLC Consent Decree, Wolftrax Broadcasting, LLC Consent Decree, Western Rockies Radio, Inc. 4/21/20- Order on ReconsiderationFCC Adopts Clarification of Political File Order Consent Decree, 5/14/21 - Consent DecreeBonneville International Corporation Consent Decree, 5/12/21 - Consent DecreeJames River Broadcasting Company Consent Decree, 5/12/21 - Consent DecreeWinton Road Broadcasting Co., LLC Consent Decree, 5/11/21 - Consent DecreeWolftrax Broadcasting, LLC Consent Decree, 5/11/21 - Consent DecreeWestern Rockies Radio, Inc. Consent Decree, Taylor Communications, Inc. The FCC's Political Programming staff resolves issues relating to, among other things: "Reasonable access" by legally qualified candidates for federal office 2017 Consent Decree, 7/15/21 - DocumentUpdating Outmoded Political Programming and Record-Keeping Rules, 7/15/21 - Consent DecreeChadrad Communications, Inc. PDF Campaign Advertising Guidelines - Secretary of State of Alabama Rice Broadcasting, Inc. 4/18/22- Consent DecreeMeruelo Radio Holdings, LLC Consent Decree 8/24/20- Consent DecreeRadio Greeneville, Inc. Enters into Consent Decree Pai Taps Commissnr. 8/24/20- Consent DecreeEmmis Radio License, LLC enters into Consent Decree Consent Decree 10/14/20- Consent DecreeJackson County Broadcasting, Inc. Enters into Consent Decree 8/10/20- Consent DecreeBMZ Broadcasting, LLC Enters into Consent Decree Consent Decree, Premier Broadcasters, Inc. A major benefit on our end is that Viant leverages its own proprietary device graph that seamlessly associates all individuals in a household under a unique Viant Household ID, allowing for more accurate targeting and measurement. 9/8/21 - Consent DecreeKNZA, Inc. 8/4/20- Consent DecreeLa Zeta 95.7 Inc. enters into Consent Decree Consent Decree, 2/25/21 - Consent DecreeSM-KSGF-AM, LLC Consent Decree, 2/25/21 - Consent DecreeWennes Communications Stations, Inc. By 2023, cookies will be largely ineffectual. 4/1/22- Consent DecreeMomentum Broadcasting LP Consent Decree Consent Decree 11/9/21 - Consent DecreeMad Dog Wireless, Inc. 0000063876 00000 n TV Station WMAQ-TV - Profile Political Subfolder - FCC Public Rappler offers space for political advertising during the election period for the May 2022 national and local elections.
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